How did our spokescat Eller get his name?

One of the most popular questions is how our cat — you know, the face of our whole entire brand — got the name Eller.

And honestly, it's one of our favorite stories to tell. Why? Because Eller's actually named after a freckle.


Yep, you read that right. A freckle. 

You see, our son Landon has a freckle on the palm of his hand. And when he was 4 years old, he named the freckle Eller.

Nope, we have no idea why.

Well, when we brought our new kitten home from the Willamette Humane Society, the family couldn't decide on a name.

Of course, we all had all sorts of ideas for this tiny, chill feline that slightly resembles Gandolf the Grey. But why should one person get to choose? That just ain't fair.

So, we decided to let the whole family submit their top name options and draw from a hat. 

And you know how that story ends: with a cat named after a freckle.

Thanks, Landon. And thank you, Eller. 



1 comment

  • Love this story❣️

    Renae Miller

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